AI-native product studio / Brighton
Bigger products,
smaller team.
amillionmonkeys is an AI-native product studio: one senior builder and nearly 20 years of product judgement, shipping the kind of ambitious product that used to need an agency.
Recent work
Things that would have needed a team.
Bupa Picture of Health
A global Paralympics campaign covered by every major UK broadcaster at launch — with AI checking every image before it went anywhere near Bupa's name.
Read the case study →
Treatdeck
A vibe-coded Base44 prototype, rebuilt properly for production for less than a third of the cost of a ground-up build.
Read the case study →
The Council
Six AI advisors that argue with each other before agreeing a verdict — live on this site, free to use, and the best demo of agent work we could build.
Read the case study →How it works
Shape, Build, Grow.
Senior judgement decides what's worth building. AI does the typing. Three ways in, all priced up front.
Audit / built with AI?
You built it with AI. Now make it safe to grow.
Lovable, Cursor, Claude Code, Replit: it works, people are using it, and you're not sure what's underneath. Send me the code and I'll tell you honestly whether it's safe to ship. Free.
Blog
What's worth knowing.
Your AI always agrees with you. That's a problem.
AI is trained to tell you what you want to hear. I built a tool to fix that, and the solution turns out to be embarrassingly simple.
22 May 2026Express Your Health: inside Bupa's global creativity-and-health campaign launch
Two years after Picture of Health, Bupa came back to us. Here's the story behind Express Your Health — one of Europe's largest hand-painted murals, the eight-language platform behind it, and the 800M-reach launch weekend.
21 May 2026What to look for when hiring a developer
What questions to ask, what answers to look for, and what warning signs to avoid when hiring a freelance or agency web developer.
Next step
Tell me what you're trying to build.
Book a 20-minute call. If it's a fit, the next step is Shape: a plan before a price. If it isn't, you'll get an honest “that's not for me” and a pointer to someone better suited.